The tech company has set its sights on conquering a new field of the medical variety.
LOS ANGELES — Along with the mega-corporation’s plans for the iPhone 6S and the Apple Pencil, Apple CEO Tim Cook recently showcased the company’s newest plans for a revolutionary new way to control abnormal heart rhythms. “Every concept at Apple begins with an idea,” Cook said in his recent presentation. “And that idea comes from the heart. That’s why we’re introducing the Apple Pacemaker.”
The Apple Pacemaker will be completely customizable, according to Alan Dye, Apple’s vice president of User Interface. “You’ll be able to control what you want your heart rhythm to be, whether it be to the beat of your favorite rock song or the kick to your favorite dance music,” Dye told reporters. Apple Pacemaker will be able to connect to your iPhone via Bluetooth to sync with whatever music you’re playing.
The new device will hit stores Sept. 25 and does not include installation.
It will also be able to connect to Apple Watch, allowing users to send their actual heartbeats to friends and download new heartbeats from other people with just a touch on the wrist.
“We’re designing a whole new App Store for Apple Pacemaker,” Dye said. “Apple Conscience will vibrate by your heart when you’re making a bad decision. Apple Memory holds extra data for you that you just can’t find the time to keep in mind. It’s about the small things.”
When asked about Apple Memory, Dye responded, “The Apple Pacemaker will come in 8GB, 32GB and 128GB sizes depending on how much you need to remember and how many different heartbeat patterns you’ll need in your system.”
Another feature available for the new product is Apple Lifeline. “Whenever you feel a life-threatening situation coming up,” Dye said, “Apple Pacemaker can get you the help you need just by connecting to your iPhone via Bluetooth. All you need to do is say, ‘Hey Siri, call 911,’ and your phone will start dialing. It’s that easy.”
In fact, sources have revealed that you can tell Siri to do a lot of things. Some examples include:
— “Hey Siri, speed up my heart rate.”
— “Hey Siri, send my mom my heartbeat.”
— “Hey Siri, how’s my immune system?”
Apple Pacemaker also has a subwoofer in certain models. “You know when the bass in a song is so great that you feel a vibration in your body?” Dye said. “Apple Pacemaker brings that to a whole new level, sending vibrations directly from your heart to the rest of your body with the beat. It’s not just a product, it’s an experience.”
Apple Pacemaker will be starting at $109,999, and a Wi-Fi connection will be required.
Marco Omta is a freshman studying music production. Would you purchase an Apple Pacemaker? Email him at mo183714@ohio.edu.